You open the Google doc. You scroll. You sigh. You tweak a sentence. You close the tab.
The version history’s a mile long – and you haven’t even published it yet.
But you don't.
Because rewriting your homepage isn’t just about writing.
It’s about positioning, clarity, voice, confidence. It’s your business on show – and the best founders know how much weight that carries.
I hear this all the time from the people I work with:
– “I know the words matter, but I’m too close to it.” – “The content isn't bad exactly – it just doesn’t capture everything I want to say.” – “I keep getting vague leads who don’t really get what I do.” – “I’ve been putting this off because I know it’s important.” – “I want to feel proud when I press publish – but I’m just not there yet.”
If that’s you – I’ve built something to help.
It's called Say it Right! Your DIY Strategic Homepage Framework.
And it’s your very own messaging guide to writing a homepage that finally does the job.
Here’s what’s inside:
A section-by-section breakdown of what goes where (and why it matters)
20+ pages of strategic insights
A homepage framework that’s story-backed and marketing psychology-informed
A messaging-first process with step-by-step prompts and copy thought starters you can revisit and refine as your business grows
A few strategic video walkthroughs of real homepages that convert well – with my expert commentary (ooh la la).
I wanted this to be genuinely useful and affordable – while still packed with the strategic clarity I bring to high-touch 1:1 client work.
💡 It’s launching in just a few days – but only the waitlist gets first earlybird access.
If you’re finally ready to stop circling and start building a homepage that reflects the real value of what you do – now’s the moment.